FAQ

Sona Fey is an Istanbul-based online fashion brand. Our international orders are prepared and dispatched from our fulfilment centre in Istanbul, Türkiye.

We are currently an online-only store and do not have a physical retail location. Our Istanbul location operates as a fulfilment centre and is not open for shopping or fittings.

Most Sona Fey styles are produced in Türkiye. Selected couture pieces featuring intricate hand embellishment are carefully handcrafted in India.

Availability varies by style, colour and size. Some products are ready for immediate dispatch, while selected designs require a production period before shipment.

Please contact us with the product name, colour and size if your event date is approaching.

Production time is generally between 5 and 10 business days, depending on the design and atelier availability. The estimated production time is separate from the delivery period.

We do not currently offer fully customised or made-to-measure designs.

We are unable to change the length, neckline, sleeves, colour or original construction of our designs. We recommend checking the product measurements and dress length before ordering.

For selected styles, minor options may be available. Please contact us before placing your order.

Product colours may appear slightly different depending on lighting, photography and screen settings. The design, fabric and main details will remain consistent with the product description.

Some campaign images may include AI-assisted creative production. Studio, showroom and detailed product photographs are provided on the product pages whenever available.

Please refer to the size guide provided on the product page. For personalised assistance, send us your:

• Bust measurement
• Waist measurement
• Hip measurement
• Height
• Usual EU, UK or US size

Measurements should be taken directly around the body without adding extra centimetres.

Yes. We strongly recommend confirming your measurements with us before purchasing an evening or party dress.

Please send the product name together with your bust, waist and hip measurements.

For selected Sona Fey styles:

• Size 1: generally suitable for EU 36–38
• Size 2: generally suitable for EU 40–42

Fit may differ depending on the fabric and silhouette, so please review the individual product measurements before ordering.

Selected Sona Fey designs are available in extended sizing, with some styles offered up to EU 52. Available sizes are displayed on each product page.

Most full-length Sona Fey dresses are approximately 145–155 cm long, depending on the design. The measurement is usually taken from the shoulder to the hem.

Please contact us for the exact length of a particular style.

The correct choice depends on the silhouette and fabric. For fitted, pencil or non-stretch designs, we generally recommend selecting the larger size.

Please send us your measurements for confirmation before ordering.

Some relaxed, flowing or flexible designs may be suitable during pregnancy. Please share how far along you will be on your event date, together with your bust, waist and hip measurements, so we can recommend the most comfortable available option.

Yes. Sona Fey ships internationally to many destinations, including the USA, UK, Europe, UAE, Qatar, Saudi Arabia, Canada and Australia.

Delivery availability may vary depending on local courier and customs restrictions.

Orders are generally dispatched from our fulfilment centre in Istanbul, Türkiye.

Estimated delivery times after dispatch are generally:

• USA and Europe: approximately 3–7 business days
• UAE, Qatar and Saudi Arabia: approximately 5–7 business days
• Jordan and Lebanon: approximately 7–10 business days
• Canada and Australia: approximately 7–10 business days

These estimates do not include production time or possible customs delays.

Please contact us before ordering and provide:

• Your event date
• Delivery country and city
• Product name
• Required size and colour

We will check stock and production availability. Delivery dates cannot be guaranteed unless they have been confirmed by our team before purchase.

We work with international express courier services such as UPS and Aramex. The courier used depends on the destination and shipment availability.

You will receive a shipping confirmation email with your tracking details once your parcel has been dispatched.

Please check your spam or junk folder if you have not received the email.

Customs rules and import charges vary by destination. Any applicable customs duties, import taxes or local handling charges may be requested by the destination country or courier.

Please review the information shown at checkout or contact us before ordering for destination-specific guidance.

Hotel delivery may be available in selected cities, including Istanbul. Please provide the complete hotel name, address, reservation name, telephone number and check-in dates before ordering.

The customer is responsible for ensuring that the hotel can receive parcels on their behalf.

Please contact us immediately after placing your order. Once an order has been processed or dispatched, we may not be able to change the address.

Customers are responsible for providing complete and correct delivery details.

Party dresses, evening dresses, couture pieces and special-occasion styles are final sale and cannot be returned or exchanged unless the item is confirmed to be faulty.

Please confirm your size, measurements, product details and event date before purchasing.

Country-specific statutory rights may still apply. Please review our full Returns Policy for further information.

Eligible items from our everyday collection may be returned within 7 days of delivery, provided that they are unworn, unused, unwashed and returned with all original tags and packaging.

Some products may be excluded for hygiene or final-sale reasons. Please review the product page and Returns Policy before ordering.

For hygiene reasons, swimwear must be tried on over underwear and returned with all hygiene protection, tags and packaging intact. Items showing signs of wear or with removed hygiene protection cannot be accepted.

Any product marked as final sale is not eligible for return or exchange.

Unless the item is confirmed to be faulty or incorrect, return shipping costs and any associated customs or handling charges are the customer's responsibility.

Please contact us within 24 hours of delivery and send clear photographs of:

• The outer parcel
• The shipping label
• The internal packaging
• The damaged or incorrect item
• The product tag

Do not wear, wash, alter or remove the tags before contacting us.

Please contact us as soon as possible. Orders that have entered production, preparation or dispatch may not be cancelled.

Custom production, pre-order and final-sale items cannot be cancelled once processing has begun.

Contact us immediately with your order number. A change may only be possible if the order has not entered production or shipment and the requested option is available.

Available payment methods are displayed securely at checkout and may include major debit and credit cards, depending on your country.

A first-order promotion may be available for new customers. Current discount details and conditions are displayed on our website.

Discounts cannot usually be added after an order has been completed.

Only one discount code can normally be applied per order unless otherwise stated in the promotion terms.

Please check that your billing address, card details and security verification are correct. Your bank may also block international online transactions.

You may try another payment method or contact your bank before attempting the payment again.

Always follow the care label attached to your garment. For couture, embellished and delicate evening pieces, professional dry cleaning is generally recommended.

Avoid direct ironing over embroidery, beads, sequins or delicate tulle.

Store the garment in its protective cover, away from moisture and direct sunlight. Avoid hanging very heavily embellished dresses for extended periods if this may stretch the fabric.

Where available, we can share studio, showroom or detail images before purchase. Please send us the product name and colour you are interested in.

You can contact us through our website, email or official social media accounts. Please include the product name, required size, delivery country and event date so we can assist you more quickly.

Messages are answered in the order they are received. During busy campaign and holiday periods, responses may take longer than usual.

Please avoid sending the same request repeatedly, as this may delay the conversation.

Yes, wholesale enquiries are welcome. Please contact us with your company details, country, requested products and estimated order quantity to receive current wholesale information.